On stage,
with discipline.

Keynote topics

What I speak about.

All keynotes are designed for non-technical executive audiences — CEOs, founders, boards, mid-management — and adapted to the audience's industry, language (English or Spanish), and preferred format.

The 95% Are Failing

Signature keynote · 45–60 min

The MIT study confirmed it: 95% of AI projects are failing. The cause isn't technical — it's leadership posture. The five patterns executives keep repeating, and the seven-belt method to escape them. Debuts at the Ismael Cala Summit in Miami.

AI for Executives

Workshop or extended keynote · 90 min – half day

How a CEO, CTO, or board can make intelligent AI decisions without technical fluency. What to ask the CTO, how to evaluate vendors, how to measure real ROI, when not to automate. Practical, judgment-led, no jargon.

The AI Black Belt Path

Master class · 60–90 min

A tour through the seven belts — White, Yellow, Green, Blue, Brown, Red, Black. The named frameworks: AMARTE, Hwa·Won·Ryu, Tumanov Filter, Green Matrix, PAF + PMP Triangle, Master Map of AI Systematization. Where AI fits, and where it doesn't.

Fundamentals Before the Prompt

Adaptable keynote · 45–60 min

The book's central thesis. Why the discipline must exist before the tool. Adapted for blockchain audiences (Blockchain Jungle CR), HR teams, finance leaders, and operations C-suites.

Languages: English and Spanish, with culturally adapted examples — not literal translations. Formats: in-person keynote, virtual masterclass, panel, in-house executive workshop.

Upcoming

Confirmed for 2026.